Chic by Choice is a unique fashion rental website allowing women to hire desirable designer dresses for a fraction of their retail price. With over 1,000 in-season options from the likes of Self Portrait, Peter Pilotto, Matthew Williamson and Marchesa, Chic by Choice allows women instant access to their favourite catwalk looks at an affordable price, coupled with a sleek and efficient service perfect for solving that dress dilemma; whether it be an upcoming wedding or high profile work party.
Customers can hire the dress of their choice for a four or eight day rental period with a free second size included to ensure the perfect fit, particularly useful when trying a new brand.
A 24 hour ‘try on’ service is also available - hire any two dresses in two sizes to try on before the event and only pay for one. Brilliantly, Chic by Choice also offers a no regrets policy meaning if the dress doesn’t meet expectations the customer has the chance to exchange the dress or receive a full refund of the rental fee.
Founder and CEO Filipa Neto comments ‘I identified a number of well-dressed women who were time-poor but still looking for that perfect party outfit to impress colleagues or friends. I wanted to provide an accessible, convenient service that didn’t compromise on style and have been thrilled with the response’.
The website ships to more than 15 European countries including the UK, France, Italy and Germany. Since launching in June 2014, Chic by Choice has witnessed exceptional month by month growth and stocks dresses seen on the likes of Olivia Palermo, Lauren Conrad, Emma Stone and Rosie Fortescue.
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